Today’s Daily Candy SF article “The Straight Scoop” leads me to believe that Ici, inspiration for failed quests, may finally be open. Their website is no help, with the statement “opening late August 2006″ still up on this, the 5th of September, but a quick phone call confirms that they opened their doors this past Sunday. Time for another pilgrimage!
I first figured out where Larkspur actually is when The San Francisco Magazine printed a glowing review and full-page glossy photo a Straus Dariy Soft Serve cone dripping with extra virgin olive oil and sprinkled with fleur de sel. Odd, I know, but in an intriguing way. About a month later, a city-dwelling friend shared his opinion that Pizzeria Picco makes one of the best pizzas in the area. It’s been on the To Visit List since, but we haven’t found much occasion to head that way, until today.
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How good do these look?
Filling an entire glossy page in the oversize San Francisco Magazine (July, ‘06) and accompanied by a blurb about how the custardy, seasonal fruit ice creams are perfectly mated with fresh-baked cookies by a Chez Panisse alumna, we couldn’t help drooling, or planning a pilgrimage.
We fought through the East Bay’s SF-bound weekend traffic to make our way to Ici, but instead of being rewarded with perfect ice cream sandwiches, we found only this sign:
Opening in early August.
Didn’t anyone tell them that ice cream season is now?! Or that we were counting on sampling both July’s berry flavors and August’s stone fruits this year, as SF Magazine had casually implied we should? We were devastated.
Now I may have no choice but to buy my own ice cream maker… Damn that glossy picture and Ici’s quick-draw PR rep.
That sign — hopefully to be replaced with something more than just visions of the perfect ice cream sandwich — is located at 2948 College Avenue in Berkeley, California.
Photo from July’s San Francisco Magazine, reprinted on their website.
